Artbank
Identity & Collateral
![](https://www.collider.com.au/files/studio/artbank-identity-collateral/_mediumImage/collider_artbank_identity_01.jpg)
With 10,000 artworks across three Australian cities, Artbank is Australia’s largest collector, commissioner, curator and leasor of contemporary Australian art.
![](https://www.collider.com.au/files/studio/artbank-identity-collateral/_mediumImage/collider_artbank_identity_03.jpg)
Collider produced an identity that reflects the collecting and sharing nature of Artbank and its inherent adaptiveness to contemporary creative culture in Australia.
![](https://www.collider.com.au/files/studio/artbank-identity-collateral/_mediumImage/collider_artbank_identity_05.jpg)
![](https://www.collider.com.au/files/studio/artbank-identity-collateral/_mediumImage/collider_artbank_identity_06.jpg)
![](https://www.collider.com.au/files/studio/artbank-identity-collateral/_mediumImage/collider_artbank_identity_07.jpg)
![](https://www.collider.com.au/files/studio/artbank-identity-collateral/_mediumImage/collider_artbank_identity_08.jpg)
Our outcome was a playful system that could adapt nicely to different applications but still express the brand's meaning.
![](https://www.collider.com.au/files/studio/artbank-identity-collateral/_mediumImage/collider_artbank_identity_09.jpg)
![](https://www.collider.com.au/files/studio/artbank-identity-collateral/_mediumImage/collider_artbank_identity_10.jpg)
![](https://www.collider.com.au/files/studio/artbank-identity-collateral/_mediumImage/artbank_tote.jpg)