Movember/DDB Group Melbourne
Mancestry for Movember
Working with the team at DDB Melbourne Studio designed and developed a conceptual, science inspired, bespoke packaging suite to help launch the Mancestry campaign with Movember.
The kit was designed to support Australia's EasyDNA testing platform that provides valuable health insights relevant to geographic heritage. As part of the launch it was sent out to a select list of bearded test subjects including Andy Hearnden, Ash Wicks and Sam Draper.
Learn more about this project here